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    <loc>https://www.danajordan.me/home</loc>
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    <loc>https://www.danajordan.me/about-me</loc>
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      <image:title>About Me - I’m just trying to make stuff that matters to people.</image:title>
      <image:caption>Maybe it’s a business changing direction. Or an opportunity presents itself through a new technology or business model. Maybe it’s looking at a problem in a new way, or creating a new understanding of an audience. Or maybe, just maybe, it’s bringing order to the chaos of too many ideas. I’ve somehow built a career by listening closely, imagining boundlessly, planning meticulously, and communicating effectively. I’ve worked with some great clients: Discover, John Hancock, Bank of America, Takeda, Homethrive, Northwestern Medicine, Novartis, Brigham Health, Celgene, Dunkin Donuts, Smuckers, Denny’s, Party City, Tempur-Sealy, HomeGoods, LG. PTC, Honeywell, Capella University, Planet Fitness, Stanley Steemer I’ve also worked for some great agencies: altr, Hill Holliday, Agency Oasis (now Rightpoint) And I’ve been in-house too: iCIMS, Tempur-Pedic (now Tempur-Sealy)</image:caption>
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      <image:title>Work - Becoming a Digital Business</image:title>
      <image:caption>Output of audience research: Journey map with rough approximations of audience segments across the journey</image:caption>
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      <image:title>Work - Becoming a Digital Business</image:title>
      <image:caption>A visual depiction of audience engagement levels across the journey and opportunities for engagement at each step.</image:caption>
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      <image:title>Work - Party Planning</image:title>
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      <image:title>Work - Party Planning</image:title>
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    <lastmod>2022-01-13</lastmod>
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    <lastmod>2022-01-13</lastmod>
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